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A new study analyzing 4,753 activity-related Google searches from January to December 2025 ranked U.S. states by active senior lifestyle interests, with Michigan placing 6th among the least active states.
Key findings:
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Michigan ranks 6th for the least active senior population, placing it in the bottom 10 states for activity-related Google searches among residents aged 65 and over.
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Michigan shows relatively strong per-capita engagement despite its low overall ranking. It recorded 242,350 activity-related searches in 2025, equating to 12,192 searches per 100,000 seniors.
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Michigan seniors show a strong preference for structured, accessible activities, with working out leading search interest (6,301 searches), followed by games (3,514). Interest in strength training (787) and walking (370) is moderate, while outdoor activities such as biking (50) and hiking (38) attract far less engagement.
10 States With Least Active Seniors (Ranked by Search Volume)
|
Rank |
State |
Total Google Search Volume |
Search Volume Per 100k Older Population (65+) |
|
1 |
California |
480,450 |
7,363 |
|
2 |
Florida |
392,100 |
7,697 |
|
3 |
New York |
333,600 |
8,879 |
|
4 |
Texas |
389,050 |
8,912 |
|
5 |
Pennsylvania |
297,550 |
11,161 |
|
6 |
Michigan |
242,350 |
12,192 |
|
7 |
Illinois |
288,900 |
12,701 |
|
8 |
North Carolina |
252,350 |
12,741 |
|
9 |
Ohio |
290,000 |
12,767 |
|
10 |
Georgia |
239,500 |
13,565 |
Nationally, Alaska ranks #1 with 88,242 searches per 100,000 older residents.
Top 10 U.S. States with Most Active Seniors (Ranked by Search Volume)
|
Rank |
State |
Total Google Search Volume |
Search Volume Per 100k Older Population (65+) |
|
1 |
Alaska |
96,550 |
88,242 |
|
2 |
Wyoming |
97,200 |
82,813 |
|
3 |
Vermont |
117,900 |
79,402 |
|
4 |
North Dakota |
108,400 |
77,266 |
|
5 |
South Dakota |
117,900 |
67,026 |
|
6 |
Delaware |
140,050 |
61,473 |
|
7 |
Rhode Island |
132,700 |
60,272 |
|
8 |
Montana |
124,250 |
51,466 |
|
9 |
New Hampshire |
153,600 |
50,654 |
|
10 |
Maine |
159,800 |
48,435 |
You can view the full rankings and methodology here:
https://www.miradorliving.com/
Dharam Khalsa, CEO and Co-founder of Mirador Living, comments:
“Michigan’s ranking showcases that even in states with an active senior population, engagement with fitness and outdoor activities varies widely. Looking at per capita activity searches gives a clearer picture of where seniors are prioritizing their health, fitness, and independence. The study underscores that engagement is also about intention and access to opportunities that encourage active living. These insights can help communities and policymakers better understand where support and programs are needed to keep seniors moving, social, and empowered in their later years.”