September is National Baby Safety Month-The Ollie Swaddle & Dailies Offer Perfect Baby Sleep System

September is National Baby Safety Month-The Ollie Swaddle & Dailies Offer Perfect Baby Sleep System


Since 1983, The Juvenile Products Manufacturers Association (JPMA) recognizes September as National Baby Safety Month, when we are reminded of the importance of keeping baby safe and healthy. Creating a safe sleep environment for your little one is one of the best things you can do to ensure that baby’s first years are happy and healthy.

Every parent wants their baby to be safe

and comfortable while asleep and the folks at TheOllieWorld are helping parents do just that with two helpful products (Ollie Swaddle and Dailies) that will ensure your little one is safe and happy.

The Ollie Swaddle-Designed with Love, Made by Science

The award-winning Ollie Swaddle was designed to extend the sleep duration for all babies (Including preemies and high risk), reduce fussiness and help baby self-calm.

Founder Hindi Zeidman created the special swaddle for her infant foster son Oliver who was not thriving, even though she had tried virtually every swaddle on the market until he was wrapped in the Ollie Swaddle. 

The Ollie Swaddle is different from other swaddles on the market as its amazingly soft, patented moisture-wicking fabric helps regulate baby’s temperature to help prevent overheating. The stretch allows for both joint movement and flexibility, while still maintaining a proper snug fit to mimic the containment in the womb.

The Ollie helps to create a positive sleep cue,

opens at the bottom for easy access diaper changes, and eases the transition from the womb to the outside world. It helps ensure that our sweet little ones are getting the sleep they need- which in turn helps parents get the sleep they need!  This is why it’s known as the smarter swaddle!

Swaddling keeps babies safe and comfortable

for important napping and a good night’s sleep-promoting neurological development and self-soothing. It also helps prevent babies from rolling from back to front, keeping little ones in the supine position, and reduces sudden wakening due to the startle reflex.

The Ollie Swaddle with its custom closure design

is made to grow with your baby through important transitional stages while supporting them as they hit important developmental milestones such as one or both arms out, so parents don’t need to keep purchasing additional sizes.

The Ollie Swaddle comes in 5 colors:

Meadow, Lavender, Stone, Steele, and Sky and in a single ($59) or set of two bundles ($109).

This past year, Ollie Swaddle’s Founder, Hindi Zeidman’s, next step was to bring the science behind her therapeutic neuro-natal® swaddle to other products. And so, Dailies, made of the same special fabric as the award-winning Olliewere born.

Dailies: The Smarter BodySuit

Dailies are not your average baby bodysuit. Using the same patented moisture-wicking fabric that made the Ollie Swaddle a baby essential, the Dailies bodysuit was created to keep babies dry and happy. A special thread is woven into the fabric to ensure it remains durable and strong, through many wears and washes.

A baby’s body isn’t yet set up to regulate temperature perfectly and their small size means that they can quickly become overheated.

The exceptionally soft, custom patented moisture-wicking fabric in the new Dailies brings moisture away from the skin and through to the top of the fabric where it evaporates, leaving the skin dry and baby comfy.

The Ollie Dailies are the ideal layer for baby to wear

under the Ollie Swaddle. Available in basic ($18) and wrap ($22) styles and in three colors: lavender, stone, and sky.

Both the Ollie Swaddle and Dailies hold the Children’s Product Safety Certificate (CPSC) and Standard 100 by Oeko-Tex certification. The Ollie World has received Best of Swaddle Awards from Babylist and The Bump.  Learn more at

Photo images courtesy of The Ollie World.

Content by The Ollie World







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Lindsey Jenn

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