Michigan Auto Law Launches #SafeDriveSummer Campaign Urging All Michigan Drivers to Take The Pledge To Drive Safely

Michigan Auto Law Launches 2025 #SafeDriveSummer Campaign with  “TAKE THE PLEDGE” Initiative To Encourage Safe Driving During the 100 Deadliest Days of Summer.

All Pledge Participants Will Be Entered to Win Gift Cards with a Matching Donation Made to The Kiefer Foundation.

(Farmington Hills, Michigan – May 2025) – Michigan Auto Law, the state’s largest auto accident law firm, is proud to announce the launch of its 2025 #SafeDriveSummer: Pledge to Drive Safely This Summer campaign. Running from May 23 through September 1, 2025, the campaign urges Michigan drivers, to pledge to drive safely and free of distractions during summer’s most dangerous driving period.

Participants who take the pledge online at www.MichiganAutoLaw.com/Safe-Drive-Summer or through any of Michigan Auto Laws’ social media pages, will automatically be entered to win one of two $250 gift cards at the conclusion of the campaign, with a matching donation made to The Kiefer Foundation, a non-profit dedicated to ending distracted driving. Drivers can increase their chances to winning by engaging with the campaign on social media, referring friends, and sharing their pledge using the hashtag #SafeDriveSummer.

The #SafeDriveSummer Pledge

I Pledge to drive smart, stay alert, and keep my summer safe.

No texting. No speeding. No distractions. Just safe drives!

This summer, I’m all in for driving safely.

#SafeDriveSummer

“Memorial Day marks the start of the 100 Deadliest Days of Summer, a period when fatal crashes involving drivers, especially teenagers, rise significantly,” stated Steve M. Gursten, attorney and President of Michigan Auto Law.

Statistics from the National Highway Traffic Safety Administration, reveal that the period between Memorial Day and Labor Day is particularly perilous for drivers. According to AAA, teen-driver related deaths throughout the nation during this time period account for nearly 50% of all teen driver-related fatalities for the entire year.

Gursten stated, “This increase in fatal crashes is driven by factors such as heavier traffic, more inexperienced teen drivers, late-night driving, summer vacation traveling, construction, and impaired driving due to alcohol or drugs.” “Distracted driving is a critical contributor as well,” continued Gursten, “with drivers engaging in behaviors like texting, watching videos, using social media, and interacting with passengers while behind the wheel.”

Michigan Auto Law attorneys are strong advocates for making Michigan roads safer for motorists, motorcyclists, bicyclists, and pedestrians and for providing vital safety guidance to drivers throughout the state. The #SafeDriveSummer Pledge campaign is one of many efforts that Michigan Auto Law activates to improve the safety for everyone on Michigan roads.

Entry Information

The #SafeDriveSummer: Pledge to Drive Safely this Summer campaign is open all Michigan residents 14 years and older at the time of entry. Minors must have the permission and consent of their parent/legal guardian to participate. To be eligible for the contest, individuals must (1) take the pledge listed on the #SafeDriveSummer page, (2) provide their full name, email address, and mailing address, (3) be a Michigan residents, and (4) be at least 14 years of age.

Drivers can increase their chances of winning, by (1) liking Michigan Auto Law on Facebook at @MichiganAutoLaw, (2) following Michigan Auto Law on Instagram at @_autolaw, (3) sharing #SafeDriveSummer campaign posts on social media, (4) referring friends to the #SafeDriveSummer campaign using a unique link, and (5) uploading an ‘I took the pledge’ framed image and tag Michigan Auto Law on social media.

Two winners will randomly be selected on September 2, 2025. Winners will be notified and announced on www.AutoLaw.com, on Facebook, LinkedIn, and Instagram.

About Michigan Auto Law

Michigan Auto Law is the leading and largest law firm in Michigan, exclusively handling auto accident cases for more than 50 years.  The firm has tried thousands of motor vehicle accident cases and personal injury lawsuits, securing multimillion-dollar settlements in almost every city in Michigan. Michigan Auto Law has been listed for 17 consecutive years with top reported settlements and trial verdicts in Michigan. With a 100% satisfaction guarantee, 98% of cases resulting in great settlements, attorneys that are leaders in the legal world and experts on auto crash laws, all have led to Michigan Auto Law being considered the best in the business and being named to “The Best Lawyer’s in America” for 10 years in a row.  Michigan Auto Law is also very philanthropic with a mission to help those in need, to give back to the communities they serve, and to help make Michigan a better and safer place. Visit www.MichiganAutoLaw.com to learn more.

About The Kiefer Foundation

The Kiefer Foundation was founded in 2016 to honor 18-year-old Mitchel Kiefer’s legacy after he was tragically killed in an auto crash caused by a distracted driver. The mission of The Kiefer Foundation is to end distracted driving and all associated traffic deaths and injuries through its three pillars: awareness, policy, and technology. For more information on The Kiefer Foundation, visit our website, or on social media at Facebook or Instagram.